Are Pseudonyms Important?

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While folks who work inside the field of Internet Marketing love how much freedom and variety it offers it is still a fact that most of the people who do not work here are more likely to look at it with intensely critical eyes. There are even now a lot of misconceptions floating around about Internet Marketing and, frankly, the internet in general. The individuals who work inside of it realize just how legitimate and fulfilling it will be and, all the while, it poses an important problem: do you want to be judged for this world in your “offline” life?

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Many individuals who perform in the field of Internet Marketing do so under a pseudonym. They select fake names for themselves because they would like to keep their IM life separated from anything else they doespecially if they are only working in IM part time. Lots of brand new and part time entrepreneurs are anxious that their friends and employers will find out that they are making money online. Obviously, even though you do not care about this sort of thing it is still important: should you choose a pseudonym for the work you do online?

There certainly are a large amount of positive aspects to using a pseudonym. The largest benefit, of course, is being able to make an identity separate from your personal life and making it easier to keep the two from running into them. If you perform in a field not online in which a professional profile is vital and people view the internet as something less than worthy, using a pseudonym helps to protect you from prying eyes on both sides of the field.

IMers are also more likely to use pseudonyms if they would like to sell products in different niches. This is the way they are able to create expert identities in different niches while building credible businesses without their having to worry about seeming like a dabbler. You do not have to fear of anyone saying “but what about the conflicting market that you are also selling in?” because you’ll be doing that selling under a different name?

Sadly, though, often people go for pseudonyms because they do not want to pay taxes on the money that they earn in their businesses. They believe that if the business is not conduced under their legal names, then they won’t have to worry about any of the money they earn being reported to the IRS. It is important that you do not fall for this faulty logic. Even if you do business under another name the cash will still be viewed as income and you’ll be held responsible for it. Further, the IRS will find youpeople whom endeavor to cheat the system always get found out.

Whether or not you choose to utilize a pseudonym is really up to you. For a lot of people it is just simpler to have one name for their daily offline life and another for their online ventures. Others, however, believe that using just one single name makes your life much easier because there are fewer things to remember.

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